Cooltural = cool + cultural. A focus on the sensorial, local, tribal.
Rationaissance = rationalism + renaissance. Focus on the stylish, functional, iconic.
Responsibiz = Responsible business. Focus on the holistic, sustainable, ethical.
Sensuctive = Sensual seductive. Focus on the narrative, engaging, emotional.
Breaking Boundaries – Focus on the experiential, curious, interdisciplinary.
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